Manheim Nevada; ‘Organized Chaos’

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Cox Automotive held their quarterly Connection Day at the Manheim Auto Auction in Las Vegas, Nevada.

“Our idea is to connect the Cox Automotive business units with our dealers where they’re buying cars and doing business outside of their store,” Says Valerie Parra, Dealer Success Manager for Autotrader, KBB and “We’re so pleased with the turnout and dealer engagement,” she says.

“I think this is such an important piece of the puzzle about what we do to connect all of our families of companies to our dealer body,” says Eddie Lafferty, General Manager at Manheim Nevada. “It helps support them and drive their business forward. If it helps them accelerate the sale of their vehicles and increases their velocity, it also helps us… It’s a valuable tool for our partnership,” says Lafferty.

For more information on the Manheim Auto Auction, visit their website. For more information on how Cox Automotive can assist your dealership with industry-leading digital marketing, software, financial, wholesale and e-commerce solutions, contact Flo Lopez, Dealer Success Consultant at Cox Automotive is dedicated to strong partnerships, the Cox Automotive family includes Autotrader®,®, Dealertrack®, Kelley Blue Book®, Manheim®, NextGear Capital®, vAuto®, Xtime® and a host of other brands. The global company has 33,000 team members in more than 200 locations and is partner to more than 40,000 auto dealers, as well as most major automobile manufacturers.


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